Scrolling through Twitter in 2018 means coming across multiple memes about eating Tide Pods. The common misconception of someone who was never really with the memes is that people, specifically teens, are actually eating detergent or drinking bleach. This wasn’t true. It was all a joke. However, after the meme went on, people are actually taking bites out of these pods of detergent.

According to the Know Your Meme website, “Online, the practice of eating Tide PODS is frequently mocked in a similar vein to bleach drinking and the consumption of other poisonous and forbidden snacks.”

Eating these pods began as a joke on social media before people actually began to take the challenge seriously. There is a warning on the label for parents to keep the packaging away from small children. However, teens are the ones most attracted to the bright colors and squishy feel of the pod.

“So far in 2018,” said the Washington Post, “there have been 37 reported cases among teenagers – half of them intentional, according to the data.”

The effects of eating a detergent pod include changes in blood pressure and heart rate, or loss of consciousness or having seizures.

“Don’t eat them,” nurse Cheryl Sims said. “Just wash your clothes with them.”

This year, teens and a number of young adults are the highest number of people who have been reported to ingest these pods, much greater than the amount of toddlers.

“I mean, if they’re still alive after, that’s pretty baller,” junior Klayton Sawey said. “Anyone that actually eats them is kinda dumb though.”

Tide’s parent company Proctor and Gamble recently issued a statement for all its customers.

“Our laundry pacs are a highly concentrated detergent meant to clean clothes and they’re used safely in millions of households every day. They should be only used to clean clothes and kept up, closed and away from children. They should not be played with, whatever the circumstance is, even if meant as a joke.”